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 amazon and salesforce just invest


On CRM: Why Did Microsoft, Amazon And Salesforce Just Invest In This CRM Company?

#artificialintelligence

It's not every day that large competitors become investors in the same company. This week, however, one CRM company attracted funding in a Series C round from four of the biggest: Microsoft, Amazon, Salesforce and Comcast. The venture capital arms of those tech giants - as well as a few other well-known VC investors like Accel Partners and Redpoint Ventures, plowed $27 million into Tact.ai, What's so special about Tact.ai? The company's technology uses artificial intelligence to solve a CRM headache that many of my clients consistently complain about: getting their sales people to use the system!